Meta reiterates call for app store age checks

The company’s head of global safety said in a recent post that requiring users to individually upload personal documents to social media platforms created privacy risks.

By Andrew Hutchinson • June 11, 2026

Meta publishes 2026 holiday planning guide

The playbook offers quarterly marketing suggestions for brands and includes data points showcasing how consumers use the company’s apps for discovery.

By Andrew Hutchinson • June 11, 2026

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta announces World Cup features across its apps

Users can celebrate the games on Threads, Instagram, Facebook and the company’s messaging platforms with custom stickers, live chats and other activations.

By Andrew Hutchinson • June 11, 2026

Instagram extends Your Algorithm to the main feed

The feature allows users to customize their feeds and choose what topics they’re interested in based on individual in-app activity.

By Andrew Hutchinson • June 10, 2026

Meta will use off-site activity to customize feed and AI responses

The company’s artificial intelligence chatbot will know what websites users have visited and use that information to tailor algorithmic experiences.

By Andrew Hutchinson • June 9, 2026

Instagram expands Reels post-view ads to all advertisers

The feature allows brands to place video ads after the end of a Reel.

By Andrew Hutchinson • June 8, 2026

Instagram hack impacted more than 20K users

Meta sent out notifications to the affected users, according to This Week in Security, but the incident highlights larger artificial intelligence vulnerabilities.

By Andrew Hutchinson • June 8, 2026

Meta launches new legal action against spyware manufacturer

NSO Group’s Pegasus tool was used in a recent phishing attempt on WhatsApp, and Meta wants to hold the firm accountable.

By Andrew Hutchinson • June 8, 2026

Instagram releases profile grid rearranging

After teasing the function earlier this year, all users will be able to control how their profile content is presented.

By Andrew Hutchinson • June 8, 2026

Instagram outlines add-on subscription offerings

Instagram Plus will cost $3.99 a month and feature Super Hearts, Story Spotlights and other niche tools to enhance the in-app experience.

By Andrew Hutchinson • June 7, 2026

Meta launches creator assistant chatbot

The artificial intelligence-powered bot is designed to help creators by answering their questions and providing insights via the messaging interface.

By Andrew Hutchinson • June 4, 2026

Hackers continue to exploit Meta’s AI agents

Despite Meta working to address a recent issue that enabled hackers to use its AI chatbot to gain access to Instagram profiles, reports suggest it is still possible.

By Andrew Hutchinson • June 3, 2026

Meta tests connected Series Reels option for video creators

The Instagram and Facebook feature offers link shortcuts and collections available on creator profiles, according to TechCrunch.

By Andrew Hutchinson • June 2, 2026

Meta rolls out global expansion of teen content restrictions

The company’s 13+ limitations are designed to prevent younger users from accessing inappropriate content.

By Andrew Hutchinson • June 2, 2026

Meta hires Snap director of global content partnerships

Jim Shepherd, who oversaw Snap’s celebrity relations and editorial strategy, will now help with Meta’s artificial intelligence device push, per The Hollywood Reporter.

By Andrew Hutchinson • June 1, 2026

Hackers got Meta AI to give them Instagram account access

A series of screenshots and videos revealed the steps taken to override security features and steal accounts, per a report from 404 Media.

By Andrew Hutchinson • June 1, 2026

Are social platforms going to charge all users for access?

Elon Musk and Mark Zuckerberg have historically disagreed about this, but rising AI expenses may result in costly new subscription options.

By Andrew Hutchinson • May 31, 2026

Instagram introduces teleprompter tool

Creators can roll scripts across their screens when recording to avoid having to read notes or memorize lines while making videos.

By Andrew Hutchinson • May 31, 2026

Meta plans to introduce a wearable AI pendant

The device would give users access to the social media giant’s AI capabilities and could also record conversations, per The Information.

By Andrew Hutchinson • May 31, 2026

Meta reaffirms funding for Oversight Board

The company allocated $13 million to keep the independent policy group running, according to a report from Reuters.

By Andrew Hutchinson • May 28, 2026

Meta outlines enhanced security measures ahead of FIFA World Cup 2026

The platform is proactively implementing protocols to protect users and players from scams and harassment.

By Andrew Hutchinson • May 28, 2026

Meta introduces new subscription add-ons and AI packages

Paid options for Facebook, Instagram and WhatsApp will offer additional features, while AI-focused plans will offer more capacity.

By Andrew Hutchinson • May 27, 2026

Instagram tests interests display on user profiles

The option is similar to a previously tested “Picks” function and could potentially influence how the algorithm chooses content.

By Andrew Hutchinson • May 26, 2026

Instagram engagement rates provide insight into reach

Platform Chief Adam Mosseri shared pointers on how to understand key metrics when it comes to improving post performance and building an audience.

By Andrew Hutchinson • May 26, 2026

Meta reassigns workers to AI projects, cuts 8K staff

The company is looking to replace workers with AI systems as it continues to lean into the advancing technology. 

By Andrew Hutchinson • May 19, 2026